Global Colors Company with Luz Maria Puente Kawashima
The Global Colors Company project started in 2002 and took place within the food colors division of the Mexico and Central America operations of a global colors company. The project used strategic systems mapping to engage functional areas across the company to see themselves as a whole.
Initial Project Description
In this 16-minute exploration, Luz Maria provides an overview of the project, key insights and shifts in the participants.
Video (or audio-only version)
ISC Live Lab Co-investment and Return on Co-investment
Context. In 2002, we had just published the book Managing from Clarity. We had refined our understanding of strategic systems mapping, and we were testing it in different organizational settings.
Co-investment. In this fieldwork, we co-invested our intellectual property of strategic systems thinking.
Return on Co-investment. The return on this co-investment was refining our development of processes for using the Strategic Clarity to bring diverse functions across a supply chain into a unified whole at the business level.